May I ask what the outpouring love for The BBC is? Is it because you pay a license fee to keep it running, or mainly because of its news outlet? I see a lot of outright hate for ITV and was just wondering if there was something that I have missed? Yes, the breaks are a pain but recording and watching slightly behind solves that problem. It shows a lot of tosh at times but as does the BBC so it can’t be that. The drama series on both are definitely equal?
I shouldn’t have gone in to politics as I don’t know enough about it. I generally avoid that topic on here as I know some are very much more educated in that field than I, but am always keen to learn to an extent. Going back to the yougov poll is that not something that we would generally go by now? Is there a bias towards the BBC? I stand by the fact that when discussing entertainment programmes I struggle to remember any press having a go at the BBC. ITV is consistently getting griped at for losing viewers on this that or the other, and also in a way like they are LOVING every second of the fact that something is “flopping” even though viewing habits have changed, and it is still the most watched programme of the week. I don’t recall the same with a BBC programme. Lolly did mention that last year The Apprentice got a going over because of falling ratings. I can see plenty about how it apparently had its biggest launch show in years in 2022, but nothing regarding how that has dropped about 4 million plus in the past few years.
Leaving the politics aside, I don't think the BBC is exempt from ratings criticism. You only need to type in "BBC Survivor flop" to find reams of articles from a range of outlets, including - but not limited to - The Mail, The Sun and GB News, branding the recent series a disaster. Similarly, EastEnders (which is where this whole discussion started) was in the doldrums for years up until 2022 and you can find many similar articles from various sources reflecting that.
With regard to The Apprentice, it hasn't dropped as much as many other annual flagship shows. The highest series average (not the series high) from 2011 was 8.8 million viewers, last year, it was 6.54. But I suppose it depends entirely on how and what you compare. You could make the argument that Britain's Got Talent has fallen further (over the same period, it's dropped from 10.4 million to 5.98 million) but then its peak average (13.36 million in 2009) was higher than The Apprentice has ever achieved.
I suppose in a broader (and perhaps anecdotal) sense, the main difference between the BBC and ITV in terms of quality control is, generally, ITV seems much more impulsive and persistent in rinsing a successful formula. For example: Love Island rates well, so you get a Winter series to go alongside it. The Masked Singer does well, so The Masked Dancer appears. Who Wants To Be A Millionaire? draws millions of viewers across 11-12 episode series' so then it's on all year round.
I don't think anyone is questioning
why ITV do that; they're a commercial broadcaster, so their aim is always going to be to try and load the schedules with proven hits that command premium advertising slots. Would the BBC do the same thing if they could? Probably. But they're limited by the licence fee (in terms of having the money to buy/commission multiple variants of a format) and their charter. They can't just flood the schedules with multiple series' of The Traitors, for example, despite there being an obvious incentive to try and capitalise on it after its success early last year.
It also means the BBC are (generally) more responsive to shows that have lost their appeal or aren't cost-effective. I don't think Dancing On Ice, for example, would still be on-air if it was on the BBC because it's past the point where the investment would still be justifiable. ITV would probably defend the decision to continue despite reduced ratings because, from an advertising perspective, they don't have anything better to fill that slot in their schedule.
The business models for the BBC and ITV haven't, inherently, changed in the last two decades. But linear TV as a whole is stuck in a race to the bottom now, and I suppose it's how the BBC and ITV are managing that (whether they want to or not) which highlights the differences in their output and perhaps invites criticism. Just to take it right back to where this started with the soaps, as much as Chris Clenshaw has done great work with EastEnders, the main drive with the show is to demonstrate that it's value for money and getting the most out of what they've got. The focus with Coronation Street is to drive costs down so that the show stays as profitable as possible for as long as possible.
Neither the BBC nor ITV is perfect institutionally, we saw that in 2023 and there are still issues with both that remain unresolved. But purely in terms of content, the challenges facing ITV seem to have had a more pronounced, negative impact on its output.